Google’s Consumer Barometer on Internet Use

Google did it again – they’ve built another great tool to help geeks like me spend hours delving through all of the research they’ve managed to attain and present in a nice, simple, interactive format (that’s a case study in itself!).  This time, with the Consumer Barometer, where you can explore key findings from research or build your own graphs with data collected around;

  • The Multi-Screen World
  • The Smart Shopper
  • The Smart Viewer

For instance, in studying The Smart Viewer, asking the question, “how often do people watch videos on their smartphone?”

Screen Shot 2015-02-24 at 2.00.36 PM

 

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