(Content) Discovery Marketing

Here’s another great new tool – Outbrain – “a content discovery platform that allows you to get your content onto thousands of premium publisher sites around the web.”  It’s like a DSP ad network, only for content – or a new way to accelerate content discovery marketing.  By setting your daily budget and bids for content, your content will appear w/ links on publisher sites driving in new traffic.  NOW YOU KNOW where all of that RANDOM content on CNN is from…

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